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Why Fonts Matter

by Sarah Hyndman

First published 2016

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About this book

We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.

Source: Open Library

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Book information

Author
Sarah Hyndman
First published
2016
Publisher
Gingko Press Inc.
Language
ENG
ISBN-13
9781584236313